Work that I’m proud of

Brand-Led Product Experience for Curly Hair Care (10 min read)

My process for building a research-driven, hair-care & wellness app, that personalizes routines and product recommendations.

Brand Direction UX UI Illustration Visual Design

Elevating a handmade brand through intentional design (8 min read)

My process for refining an artisan e-commerce experience using research-driven UX and clear visual hierarchy.

Brand Direction UX UI Illustration Visual Design